Jim Goodman, General Manager of Victory Ranch—the 6,700-acre community about 20 minutes outside of Park City, Utah—is very honest when describing the property. “Everyone is here for the great outdoors and sports like fly fishing, world-class skiing at Park City, Deer Valley, and Canyons, backcountry hiking… and oh, by the way, we have a Rees Jones golf course. It’s a great course, but it’s like third on the amenity list.”
With its emphasis on active pursuits, Victory Ranch is attracting younger buyers who also want to shoot double barrel, go “glamping” (glamorous camping) in the backcountry, and enjoy the mountain lifestyle year round. The low-density master plan calls for only 350 homesites: the first dozen or so houses are now open or going up, including 3,000-square-foot “cabins” that begin at around $1.325 million.
Lots range from under a half-acre to 60-acre ranches; a few sites along the Provo River just came available from $1.2–1.8 million. “The Post,” a pool/hot tub/lounge/shop facility is just about complete and a family center with tennis, swimming, food, spa, and fitness should open next summer. “We’re putting the emphasis on families and kids,” says Goodman. “We want our members to never be at a loss for something to do.”